This Samsung TV boasts a matte display so you can see what's on the screen precisely and experience the intricacies of art the way they were meant to be felt.

With its trendy look and exquisite modern design, this TV fits seamlessly in the room to boost the interior aesthetic appeal and becomes the centre of attention.

The Frame offers a selection of magnetic bezels that are effortlessly changeable, allowing you to pick or alter your preferred colour to best fit your room.

Samsung Art Store provides the feeling of exploring an art museum in your living room. Moreover, all of this is presented in a 4K frame, and it feels like a TV when turned on and art when turned off.

You can upload and display your own picture or a family portrait on the screen of this TV with ease by simply transferring your images to the frame using your phone or a USB flash drive.

The brightness sensor adapted in this TV monitors the light source and adapts the screen's luminance and colour tone to maintain the artwork's authentic appearance irrespective of your room's lighting conditions.

Thanks to the slim fit wall-mount that binds your TV to the wall, making it appear fantastic from any angle. Moreover, using only one small cable keeps the area around your TV uncluttered.

By adjusting the frame to your desired height, allowing area for a Soundbar and other gadgets, you can effortlessly transform your living room into a partying environment.

This TV's Quantum Dot technology produces each stunning nuance of colour in 100% colour density that remains consistent at any brightness range.

The Quantum Processor 4K of this TV boosts overall performance by automatically optimising the image, audio, and other aspects for a truly spectacular visual experience.

Samsung's innovative Smart Hub prioritises content categorisation and exploration, so you can spend little effort browsing your desired TV show and have a great time enjoying it.

SmartThings adapted in this TV allows you to replicate anything from your mobile devices for a broad and superior experience. Moreover, you can easily link this with your Apple products and connect conveniently via AirPlay.

On the same screen, you can flawlessly enjoy the content on your TV and the content on your phone by simply integrating the contents you want to watch at the same time to create your own display arrangement.

With acoustics that tracks every motion enabled by Object Tracking Sound, you can experience the subtlety in every scene. This way, you can appreciate the movies of your favourite celebrity with great passion.

This TV's Q-Symphony function allows you to immerse yourself with perfectly synchronised sound. Furthermore, your soundbar and TV speakers are coupled to work together for enhanced stereo sound effects without suppressing your TV speakers.